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Zack Bates

Founder & CEO

Zack began his career at ClubCorp where he ignited internal marketing standards and cross-club communication strategies to improve member usage and foster new member referrals.

In 2009 Zack founded Private Club Marketing and since that time has worked closely with world-renowned Top 100 Golf, Yacht, City and Country Clubs, including Riviera Country Club, Jonathan Club, Vintage Club, Monterey Peninsula Country Club, Newport Beach Country Club and many more.

Zack was named to the Top 25 List of Luxury Digital People to follow on social media by Verb Brands.

Kathy Sanders

Vice President of Sales

Kathy is a tenured Membership Professional and was highly successful in implementing various membership programs to increase member referrals and net member growth at various ClubCorp Sports Clubs and Business Clubs in Michigan and California. 

A recipient of two prestigious President’s Club Awards for overachievement in membership sales goals, Kathy was also recognized as a Regional Trainer for Membership Directors. 

Kathy also served in 2011 as president of the Professional Club Marketing Association (PCMA).

Meghan Holobetz

Golf & Country Club Consultant

Meghan began her club career as Membership/Marketing Director at the Schuylkill Country Club in Orwigsburg, PA. After five years, she was recruited to Merion Golf Club in Ardmore, PA, initially as their Banquet Manager and later promoted to Assistant Clubhouse Manager. 

While at Merion (a Golf Digest Top #10 Club), Meghan focused on creating the optimal experience for the Club’s members, guests, and staff. She has a comprehensive background in marketing, communications, hospitality, operations, and event planning/execution.

Kynderly Haskins

City Club & Hotel Advisor

Kynderly successfully lead the development from ground breaking cofounder Paul Allen's private members club, h Club Los Angeles, acting as the club's General Manager and as Executive Board Member.

Prior to h Club, Kynderly ran international and entertainment sales for luxury hotel brands like L'Ermitage Beverly Hills, Auberge Resorts, Le Meridian and Shutters on the Beach.

A board member of the Hollywood Chamber of Commerce, Kynderly brings an extensive network of celebrities, studio executives, tech entrepreneurs, producers and artists to amplify new club developments and membership.

Jim Croghan

Spa & wellness CONSULTANT

Prior to his consulting career, Jim most recently served as ESPA International, Vice President of Operations and overseeing 80+ Hotels.

Jim brings over 20 years of extensive hospitality experience in Spa and Wellness as Vice President of Operations and Executive Director of Spa and Recreation roles for leading hotel brands including; The Grand Del Mar Resort, The Island Hotel, Pelican Hill Resort, Four Seasons Hotels and Resorts, Ritz-Carlton Hotel Company, The Balboa Bay Club and Resort, and The Spa at South Coast Plaza. He led the impetus driving many properties to earning their Five-Star award and many other prestigious accolades.

Jim is also one of I-Connection Founders, which provides event hosting, philanthropic efforts and continued support to the Spa and Wellness industry.

Unlocking Real Estate Opportunities: The Rise Of Private Social Clubs

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