MEMBERSHIP PLANNING FOR SUCCESS
Our Club Membership Marketing Services include a full audit of your club’s current membership sales, marketing and communication tools and processes. Following our evaluation, we then match your club’s results with our proven membership sales and marketing strategies to develop a unique plan for success as we move forward. Our collaborative process combines your club’s specific needs with Private Club Marketing’s proven results to drive membership and increase membership retention and referrals. Our Membership Marketing Services include a full audit of your club’s current membership sales, marketing and communication tools and processes.
Private Club Marketing’s creative team is also able to continue working with your club to oversee and execute both the marketing strategy and membership sales objectives set forth in our recommendations, following your audit.
Phase 1 – Initial Membership Evaluation and Delivery of Recommendations
Phase 2 – Ongoing Membership, Marketing, and Creative Services Management
Review of Existing Sales & Marketing Strategies
- Understand Board/Committee Objectives
- Membership Sales & Marketing Audit
- Website and Online SEO Audit
- Club Social Media Review
Development of Membership & Marketing Strategy
- Define Scope
- Membership Strategy
- Communication Strategy
- Membership Assessment Report and Recommendations
Private Club Marketing, recognized as Platinum Clubs of America‘s preferred Membership Marketing Firm, is a luxury marketing, branding and membership sales consulting firm specializing in private clubs, golf communities, resort destinations, boutique hotels, estates and unique lifestyle environments. We help Developers, Owners, Financial Institutions, and Management Companies make big decisions on envisioning, strategy, marketing, sales, and organization.