Membership Director’s Engagement in 4th of July Club Activities

As a membership professional, I see the value in interacting with members at holiday events (like Independence Day). Many times, however, hear that MD’s either take the day off or assist with arrival of members and then head out.

6 Ways to Attract More Members Through Cross-Promotion this Easter

[vc_row][vc_column][vc_column_text]To stand out to your Members in a crowded advertising marketplace this Easter, cross-promotions have the potential for a big payoff both for increased usage by your Club, and member satisfaction by your Membership. Cross-promotions can gain an inexpensive and credible introduction to your Members...

private club marketing

Best Practices for Private Club Membership and Marketing

The near and long-term rewards to taking the following steps are much more rewarding best practices for club marketing and memberships. If you Google "best practices" for practically any form of private club marketing or membership campaign—print, e-mail, or social media—the word “relevance” is sure to...

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