New Partners

platinum clubs

Platinum Clubs of America announces Preferred Partnership with Private Club Marketing

Platinum Clubs® of America and Platinum Clubs of the World, representing the top 5% of private members’ clubs around the globe announces its newest preferred partnership with Private Club Marketing, Inc. Dennis W. Burns, Executive Director at Club Leaders Forum explains, “Our exclusive list of Platinum...

Private Club Marketing Expands Portfolio with Acquisition of Luxury Marketing Council

It comes with great enthusiasm that we announce the expansion of the Private Club Marketing portfolio with the acquisition of The Luxury Marketing Council of Southern California license, adding 3 new cities to the 43 already around the world.

For many years we have offered insight and positioned Private Club Marketing’s clients to look further than what other private clubs are doing to best retain, engage and increase member usage and spending. With this new venture we engage directly with “invited” international luxury brand professionals and decision makers with what’s working for them and their, very similar, customers.

American Luxury Brand, Leisure Society partners with Private Club Marketing

Leisure Society announced today its strategic partnership with Private Club Marketing, Inc. to expand its reach into the private club and luxury resort market. Private Club Marketing will principally be responsible for bringing the brand to resort retail and golf pro shops while collaborating to produce lifestyle events as part of the Leisure Society branding strategy.

Leisure Society, launched in 2010 by founder Shane Baum, an internationally renowned accessories designer and member of the Council of Fashion Designers of America. In 2011, Baum partnered with Travis Johnson, the founder and former creative director of Travis Mathews, LLC to build a resort and country club focused men’s apparel and accessories collection.

Palo Alto Hills Golf & Country Club Engages Private Club Marketing’s Services

Palo Alto Hills Golf and Country Club, the Silicon Valley’s most exclusive private club, has engaged Private Club Marketing to develop their 2013 membership communication collateral, including bi-monthly member newsletter, annual calendar of events and annual family activities guide.

Private Club Marketing is working closely with Kelli Tsai, Club Communications Manager on the roll out of these initiatives and has a few thoughts to share: