American Luxury Brand, Leisure Society partners with Private Club Marketing

Leisure Society announced today its strategic partnership with Private Club Marketing, Inc. to expand its reach into the private club and luxury resort market. Private Club Marketing will principally be responsible for bringing the brand to resort retail and golf pro shops while collaborating to produce lifestyle events as part of the Leisure Society branding strategy.

Leisure Society, launched in 2010 by founder Shane Baum, an internationally renowned accessories designer and member of the Council of Fashion Designers of America. In 2011, Baum partnered with Travis Johnson, the founder and former creative director of Travis Mathews, LLC to build a resort and country club focused men’s apparel and accessories collection.

Palo Alto Hills Golf & Country Club Engages Private Club Marketing’s Services

Palo Alto Hills Golf and Country Club, the Silicon Valley’s most exclusive private club, has engaged Private Club Marketing to develop their 2013 membership communication collateral, including bi-monthly member newsletter, annual calendar of events and annual family activities guide.

Private Club Marketing is working closely with Kelli Tsai, Club Communications Manager on the roll out of these initiatives and has a few thoughts to share:

Zack Bates added to Executive Board of British American Business Council, OC

babcoc-weblogoThe British American Business Council (BABC), Orange County has added Zack Bates, CEO of Private Club Marketing, Inc., to its executive board of directors.

The BABC is the largest transatlantic business network, with 22 chapters — and 2,500 member companies, including many of the world’s largest multinationals — based in major business centers throughout North America and the United Kingdom.

Private Club Marketing Ranks 17th Among Fastest Growing Consulting Firms in Orange County

Consultants Post First Uptick in Hires Since 2008 Firms’ OC operations size up, as clients’ fortunes stabilize By Jane Yu Saturday, July 14, 2012 -------------------------------------------------------------------------------------------------------------- Orange County’s largest management-consulting firms are citing increased demand for their services, as economic uncertainty fades for their business clients. “The worst kind of...

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