Facebook ads can backfire for exclusive clubs by attracting wrong members and diluting prestige. Mass marketing contradicts exclusivity that elite clubs need.
Category: social media
Discover proven social media strategies for 501(c)(7) clubs that boost member engagement while protecting your nonprofit status and ensuring IRS compliance.
As more and more people and companies in the golfing space have started making noise about Instagram, we at Private Club Marketing have curated a list of accounts you should be following. With golf looking for more ways to attract a younger demographic Instagram’s platform is perfect for getting your message out to the loyal young […]
[vc_row][vc_column][vc_column_text text_larger=”no”] Private Club Marketing was recently listed on GolfInc Business as one of the best 10 social media accounts to follow online The exclusive memberships of some of the world’s most expensive and swanky private members’ clubs enjoy much more than just eye-catching décor, unique amenities and fabulous views. They open windows onto vibrant […]
Verb Brands reveals the 25 most influential luxury digital marketing leaders of 2017, including Private Club Marketing’s CEO Zack Bates and industry pioneers transforming luxury brand experiences.
Soho House transformed private club marketing by embracing digital innovation like a startup. Their strategy includes 60+ sites, member-only content, and expert curation.
From excellent photography and historical images to club announcements and celebrity engagement, these are the golf clubs with the best social media presence. Golfers as a group tend to be rather obsessive about their sport. And can you blame them? Recreational golfers spend their free hours taking in the fresh air, vibrant green landscapes, invigorating exercise, […]
Transform your private club’s social media presence with expert strategies designed for exclusive venues. Learn how to leverage your club’s unique advantages to engage members and attract new prospects through targeted social media marketing.
High-end clubs are “afraid” of digital and social marketing because opening up information about their club to a much wider audience flies in the face of the exclusive nature of private clubs, according to Zack Bates, CEO at Private Club Marketing. Marketing is still a “nascent” discipline in the affluent private club industry, which explains […]
