Social Clubs are on the rise. With the new world of social media, Social Clubs might seem an outdated form of interaction but they’re not. They have managed to blend and adapt with the changing media outlets and set themselves up to be in the forefront of social media and business strategy. Not to long […]
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Welcome to the new millennium of private membership clubs. They have since shed their dark wood floors of the past and refurbished themselves to encompass the new era of luxury and technology. Networking has changed from a tedious task to a favored past time in the sleek bars and lounge areas of these membership clubs. […]
[vc_row][vc_column][vc_column_text text_larger=”no”]I had two membership director conversations already this week reminding them to ensure they are focused on building their summer membership and marketing pipeline. In one case, the club was excited about the event they just completed and the opportunities they found, yet they had no events scheduled for May or June!
If you’re still working on ideas for marketing your club and promoting specific events or services for Mother’s Day, this list of seven marketing ideas for Mother’s Day can help you put the finishing touches on your plan. In the U.S., Mother’s Day falls on the second Sunday of May each year. A successful Mother’s Day […]
Sea Pines Country Club is sinking more than $2.7 million into updates and an expansion of its clubhouse to appeal more to an incoming generation of members, club officials said Thursday. “If you are not changing, you are going to die in this industry,” said Robbie Ames, general manager and chief operating officer for the […]
Yellowstone Club, a haven of exclusivity and indulgence nestled amidst the snow-capped peaks of Montana’s Big Sky Country, beckons the world’s ultra-wealthy with its unparalleled skiing experience, luxurious accommodations, and secluded atmosphere. For those who can afford the hefty price tag of membership, Yellowstone Club offers more than just a ski resort – it is a world where dreams are made and desires are fulfilled.
[vc_row][vc_column][vc_column_text]To stand out to your Members in a crowded advertising marketplace this Easter, cross-promotions have the potential for a big payoff both for increased usage by your Club, and member satisfaction by your Membership. Cross-promotions can gain an inexpensive and credible introduction to your Members more efficiently than traditional “solo” methods of advertising, or PR. […]
Let’s face it: there aren’t a lot of songs about golf. Lucky for us, there is music that can be retro-fitted for Master’s week purposes. (Don’t forget to replay the Masters theme music ad nauseam.) A few suggestions: Georgia On My Mind – Ray Charles A Sunday Kind of Love – Etta James April Love – Pat Boone Eye of […]
February may be the shortest month of the year, but it is filled with events and holidays that are opportunities for engaging content to connect with your members. Content marketing is the act of creating, publishing, and distributing content — articles, podcasts, videos — for the purpose of attracting, engaging, and retaining customers. In February, […]
Play It Where It Lies, Mr. President The White House Putting Green lies a short walk outside the Oval Office door to the southeast. A putting green was first installed by President Dwight Eisenhower in 1954 with help from the United States Golf Association and private donations. Ike had difficulty keeping the squirrels (which Harry […]