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Industry News & Trends

Club Championship Season: Marketing Your Member Championship to Prospects, Not Just Members

The Walker Cup proves the amateur pipeline still sells. Your member championship is the same story, running on your own course, and almost none of it reaches the prospects your club needs next.

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Industry News & Trends

Platinum Clubs of America 2026: How the Designation Actually Works

0 Of all U.S. private clubs earn Platinum 0 Total Platinum Clubs (2025–2026) 0 Selection criteria evaluated 0 Program founded by John R. Sibbald Country Clubs 150 Golf Clubs 50 City Clubs 50 Yacht Clubs 30 Athletic Clubs 20 300 clubs total, representing the top five percent of U.S. private clubs, according to Platinum Clubs […]

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Industry News & Trends

NFL Player Golf Handicaps 2026: The Complete Ranked List

0 Lowest active NFL handicap (Brett Kern) 0 Josh Allen handicap (2026) 0 Travis Kelce handicap (2026) 0 NFL players in AT&T Pebble Pro-Am field history Ryan Succop +2.6 Brett Kern 0.4 Adam Thielen 0.6 Jake Elliott ~2 Josh Allen 3.5 Aaron Rodgers ~6 Patrick Mahomes ~8 Travis Kelce 10 Skill index inverted from handicap […]

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Membership Growth & Sales

Admission by Achievement: The Explorers Club Model Every Members Club Should Study

New York’s hardest door costs less for a year than a night out at the clubs charging six figures. The gate was never money — and the mechanics behind it are worth stealing.

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Club Profiles

Where the NFL’s Best Golfers Actually Belong: Inside Football’s Private Club Memberships

Tom Brady at Seminole. Tony Romo at Maridoe. Larry Fitzgerald at Whisper Rock. Where the NFL’s most serious golfers actually hold bag tags — and the three-membership pattern that runs through the league.

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Member Retention & Engagement

The Mid-Year Member Survey: What to Ask, What to Skip

The summer survey window is the best moment to course-correct before fall budgets, capital planning, and election cycles. The questions that surface real friction — and the ones that just produce a binder no one opens.

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Industry News & Trends

Summer 2026: 10 Trends Reshaping Private Club Programming

71% of luxury travelers are planning cross-generational trips. Gen X is the primary heir to a $2.4 trillion U.S. real estate wealth transfer. The low- and no-alcohol market is heading from $25B to $46B. Ten programming shifts shaping clubhouse life this summer — and how to plan for them.

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Industry News & Trends

What KSL Will Do With Invited Clubs: 5 Predictions From Industry Watchers

Apollo was a generalist financier. KSL is a hospitality operator. Five predictions for what changes at Invited Clubs — top-tier rebrand, multi-year capex cycle, wellness as a top-three revenue line, lifestyle adjacencies, and a wealth-transfer-ready membership architecture.

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Industry News & Trends

The Member Acquisition Funnel: From First Tour to First Anniversary

54% of clubs have a waiting list — but a waiting list is a buffer, not a strategy. The disciplined member acquisition funnel from first tour to first anniversary, built on verified GGA, HubSpot, CMAA, and Club Benchmarking data.

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Industry News & Trends

Inside the Rise of New Beach Clubs: 8 Openings to Watch in 2026

Palm Beach prices are up 117% in five years and Dubai 147%. The next generation of private beach clubs is being engineered around hyper-personalization, wellness infrastructure, and lifestyle ecosystems — not cabanas and rum punch.