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Club Profiles

Before You Sign the 2027 Dues Letter: Club Costs Are Up 38% Since 2019

Form 990 filings from 1,382 clubs show expenses up 38.1% since 2019. Revenue kept pace, but costs outgrew revenue at nearly half of clubs last year.

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Industry News & Trends

How Do Private Clubs Make Money? The Revenue Model Explained

Private clubs run on two ledgers: dues carry daily operations, while initiation fees and assessments fund buildings and courses. Here is how each revenue stream works, with sourced industry data and examples from Boca West, Jacksonville Golf & Country Club, Carolina Golf Club, and The Club at Forest Ridge.

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Membership Growth & Sales

Is a Private Club Membership Worth It? An Honest Way to Decide

Whether a private club is worth it depends on usage, life stage, and fit; here is a cost-per-use framework and a trial checklist to decide.

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Industry News & Trends

How to Join a Private Club When You Don’t Know Any Members

Most private clubs are proposer-required, not invitation-only, and many will help you meet members even if you know no one. Here is how the process works and how to approach it.

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Club Profiles Membership Growth & Sales

The Initiation Fee Boom, in the Filings: $1.45 Billion Across 1,123 Clubs

Private clubs reported $1.45 billion in initiation fees and capital contributions on fiscal 2024 Form 990s. In a constant 864-club panel, fee income grew 64.8% in five years, outpacing revenue.

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PCM News

Are Private Clubs Booming? What the 2026 Numbers Say

Private clubs are still booming in 2026, but the peak has passed. NGCOA data shows 58% of private clubs grew membership, while GGA Partners finds waitlists have stopped lengthening and smaller clubs are seeing softer demand. Here is what the sourced numbers say, and what they mean for membership marketing.

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Industry News & Trends

The Harvest Dinner Playbook: How Clubs Turn Crush Season Into Their Best Wine-Club Quarter

Crush season is a six-week window most clubs waste on a single generic wine dinner. Here’s the four-event playbook — kickoff, harvest dinner, allocation night, and a Wine Experience watch party — that Bay Harbor, Bellevue, Clearwater, Sonoma Golf Club, and City Club of Baton Rouge are already running to turn fall into their best wine-club quarter.

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PCM News

Your October Playbook: Budget Approval, the Dues Letter and the 90-Day Close

October decides next year’s budget, this fall’s dues letter, and whether Q4 closes with momentum. Here’s how to run all three calendars at once, with real examples from clubs that got the budget, the letter, and the vote right.

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Social & City Clubs

Opening Night: The Met, Gala Season and How City Clubs Own the Cultural Calendar

The Met’s Opening Night Gala on September 22 kicked off fall gala season nationwide — and city clubs, from the Metropolitan Opera Club to the Duquesne Club, show how to turn that momentum into a year-round membership engine. Here’s the playbook for programming, generational engagement, and social content.

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PCM News Wellness & Lifestyle

Before Fall Pricing Kicks In: Ikon, Epic and the Mountain Club Value Argument

As Ikon and Epic fall pricing approaches, prospects are already comparing mega-pass access against what a private ski club membership cost actually buys. From Palisades Tahoe’s new Apex Club to Windham, Hermitage, and Cimarron, this is the shoulder-season window mountain clubs should own before the pass companies frame the conversation.