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Industry News & Trends

Before the First Wall Comes Down: Clubhouse Renovation Communication That Keeps Members

How to run clubhouse renovation communication as a retention job: the vote, the assessment letter, construction disruption and reopening, in sequence.

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Industry News & Trends

Your November Playbook: The Dues Letter Lands, the Holidays Book and the Year-End Close

November runs three calendars at once: the 60 days after the dues letter, the Thanksgiving-to-December event season and the year-end membership close. A dated week-by-week plan, with six club examples.

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Industry News & Trends

The Equestrian Advantage: Why More Private Clubs Are Putting Horses Back on the Property

Equestrian programs are a rare amenity at private clubs. See the growth in the sport, what members want, and how clubs can use horses to build membership.

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Golf

Sports Team Owners Who Own Private Golf Clubs (and What Their Clubs Teach the Rest of Us)

Stephen Ross, Michael Jordan, Jim Crane, Bill Foley and other team owners have built or bought private golf clubs. Here is what they own, why they do it, and what club leaders can learn.

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Club Profiles

The $7.7 Billion Build-Out: What Five Years of Club Balance Sheets Show

1,447 member-owned clubs added $7.66 billion in assets between fiscal 2019 and 2024. Net assets, not liabilities, carried most of it. What the filings show, and what boards should take into 2027.

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Industry News & Trends

Top 10 Private Clubs by Revenue in Florida

Florida’s ten highest-revenue member-owned clubs, ranked from their own Form 990 filings. Boca West leads at $95.1 million, and the top ten grew 60 percent from fiscal 2019 to 2024.

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Industry News & Trends

How Do Private Clubs Make Money? The Revenue Model Explained

Private clubs run on two ledgers: dues carry daily operations, while initiation fees and assessments fund buildings and courses. Here is how each revenue stream works, with sourced industry data and examples from Boca West, Jacksonville Golf & Country Club, Carolina Golf Club, and The Club at Forest Ridge.

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Industry News & Trends

Instagram Collab Posts for Reciprocal Private Clubs

Instagram Collab posts let reciprocal private clubs share one post, one set of comments and two audiences. What the data shows, how to choose a partner of similar size, and five formats that work.

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Membership Growth & Sales

Is a Private Club Membership Worth It? An Honest Way to Decide

Whether a private club is worth it depends on usage, life stage, and fit; here is a cost-per-use framework and a trial checklist to decide.

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Industry News & Trends

The Harvest Dinner Playbook: How Clubs Turn Crush Season Into Their Best Wine-Club Quarter

Crush season is a six-week window most clubs waste on a single generic wine dinner. Here’s the four-event playbook — kickoff, harvest dinner, allocation night, and a Wine Experience watch party — that Bay Harbor, Bellevue, Clearwater, Sonoma Golf Club, and City Club of Baton Rouge are already running to turn fall into their best wine-club quarter.