We sat down with Zack Bates to talk about how Private Club Marketing started, what he has learned working with 200+ clubs, and where the industry is headed.
We sat down with Zack Bates to talk about how Private Club Marketing started, what he has learned working with 200+ clubs, and where the industry is headed.
The 12 most iconic private golf clubs opening for spring season — history, rankings, and what makes each one legendary.
The largest single migration of concentrated American wealth in a generation is flowing out of California — and a disproportionate share of it is rerouting through Montana’s private golf and ski clubs. Data, implications, and the operator playbook.
Why raising membership dues and initiation fees can actually increase demand at private clubs.
From initiation fees to annual dues, here’s what verified research reveals about the real cost of membership at the Bohemian Club, Knickerbocker Club, Somerset Club, Augusta National, and more.
20+ actionable private club marketing ideas for May, from Memorial Day events to summer kickoff programming.
A private club operator’s complete guide to padel courts — construction costs, programming, and ROI.
How the best golf clubs turn every round into a relationship-building opportunity that drives membership.
Why club boards cut marketing first, what it really costs, and the data that changes the conversation.
What younger families actually want from their country club membership — and how to attract them.