We sat down with Zack Bates to talk about how Private Club Marketing started, what he has learned working with 200+ clubs, and where the industry is headed.
Tag: Social Media
How the best golf clubs turn every round into a relationship-building opportunity that drives membership.
What younger families actually want from their country club membership — and how to attract them.
Programming, staffing, and revenue strategies to maximize your club’s pool season ROI this summer.
Wine clubs now drive more revenue than tasting rooms — but average member tenure is falling, churn is accelerating, and 40% of wineries aren’t even tracking it. Here’s what the data from SVB, Sovos, and the Wine Market Council reveals about what separates high-retention operations from the rest.
Find private club marketing ideas for April that blend seasonal charm, creative event planning, and stronger member engagement to help your club stand out and delight members all spring long.
We audited 41 private club websites and scored them across SEO, conversion, mobile, and performance. The average score was 79 out of 100. Fifty-six percent had no membership link in their navigation. Here is what we found.
Proven membership marketing strategies for 501(c)(7) private clubs — fully IRS-compliant. Learn how to attract new members with digital marketing, open houses, referral programs, email campaigns, and social media.
Traditional private clubs face unexpected competition from urban social clubs and lifestyle brands targeting the same affluent members. The battle for belonging has evolved.
Modern private clubs need digital community platforms that enhance rather than replace physical connections. Learn how relationship-centered technology drives member engagement.