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Forbes list of Richest Celebrities includes Tiger Woods & Phil Mickelson

Tiger Woods and Phil Mickelson are the only golfers on Forbes’ Richest Celebrities list with $740M and $375M net worth respectively. Golf dominates wealth rankings.

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Club Life Export

Friends of James Beard Enjoy Dinner Benefit at Winged Foot Golf Club

Hundreds of pages filled with elite club histories, intimate photographs, recipes and stories from select golf clubs & destinations. On November 10th of this year, the reserved, private, and internationally famous Winged Foot Golf Club welcomed guests to a “unique and groundbreaking” benefit event. On a pleasant Thursday evening, this exclusive club in Mamaroneck, NY played host […]

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Golf Snapchat Accounts You Should Be Following

As more and more people and companies in the golfing space have started making noise about Snapchat, we at Private Club Marketing have curated a list of accounts you should be following. With golf looking for more ways to attract a younger demographic Snapchat’s platform is perfect for getting your message out to the loyal young […]

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Interview with Troon Enterprises’ Ricky Potts

We at Private Club Marketing had the opportunity to have a discussion with Ricky Potts, a content specialist, golfer, craft beer and EDM enthusiast. As Troon Enterprises’ digital communications manager, he imparts valuable insight into how the two worlds of social media and club lifestyle intersect:

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Jordan Spieth House: Tour Golf’s Best Player’s $7.1 million Dallas mansion

Golf superstar Jordan Spieth owns a breathtaking $7.1 million mansion in Dallas’s exclusive Preston Hollow neighborhood. Take a virtual tour of his luxury home.

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Club Life Export

Inside L.A.’s Private Beach Club Scene

LA’s private beach clubs offer exclusive oceanside luxury for up to $85K in membership fees. Industry insiders gather at century-old stalwarts like Jonathan Club and Bel-Air Bay Club for privacy and prestige.

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Club Marketing Export Member Communication Private Club Marketing Press Releases

Should Private Clubs Outsource Marketing or Go In-House?

How dynamic is your current membership/marketing team? Many private clubs are learning that outsourcing marketing responsibilities can be a good idea. To decide whether you should outsource your entire marketing strategy, part of your efforts, or none at all, you need to really understand your club and its capabilities.

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Jet-Setters-Only, Please: Inside the New Private Club That Aims to Unset Soho House

With a $3,600 price tag, Spring Place means to shake things up. Here’s everything you need to know, including how to score one of those coveted memberships. On an early afternoon in May, all was quiet at the new members-only club south of Canal street in Manhattan. Spring Place, as it’s called, was slowly coming […]

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Asian Club Managers Focus on ‘Preparing for the Future’

More than 160 delegates have returned to their clubs to put into practice the invaluable nuggets of knowledge they picked up during the 11th Asian Club Managers Conference. Read More

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Club Marketing Export Lifestyle Member Retention Membership Retention

Has Wingtip CEO Found the Balance between Member Value and Member Experience?

Wingtip Club’s CEO Ami Arad shares how his San Francisco hybrid retail-social club creates lasting member value through community building and shared experiences.

Unlocking Real Estate Opportunities: The Rise Of Private Social Clubs

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