Explore the world’s most coveted private clubs, from glamorous Hollywood hotspots to hidden gems in historic city centers. Discover a realm of sophistication, where luxury knows no bounds and membership is your ticket to an extraordinary lifestyle. Join us on this journey inside these exclusive enclaves, where artistry meets opulence, and experience the allure and mystique of the world’s most prestigious private clubs.
If you think Florida is the land of more than fifty shades of gray, think again! A recent article in the Tampa Bay Times reports St. Petersburg as the #1 draw for millennials in Florida with Tampa nipping at its heels as the #3 most attractive market for ages 20-34. It appears that millennials (your […]
After 15 years as General Manager/COO of Congressional CC, Michael Leemhuis has moved to Ocean Reef Club to succeed Paul Astbury, who has retired. Congressional has named Jeffrey Kreafle as its new GM/COO; he will move from his current position at Bellerive CC to start at the Bethesda, Md., club April 1.
High-end clubs are “afraid” of digital and social marketing because opening up information about their club to a much wider audience flies in the face of the exclusive nature of private clubs, according to Zack Bates, CEO at Private Club Marketing. Marketing is still a “nascent” discipline in the affluent private club industry, which explains […]
If there is a bright side to the enduring economic recession that, for now, seems to be receding, it is the degree to which club owners and operators have learned the importance of paying attention to the evolving preferences of Members and guests. The pressures of the recession reinforced that no demographic can be ignored, […]
We spend weeks, sometimes months, developing our “marketing strategies.” Examining and monitoring our members and incoming prospects. Who are the new members we’ve brought in over the last 12 months and where are they coming from? How are they enjoying the club? What is their usage? Are they bringing in the guests that could potentially […]
Just thinking about writing a social media policy makes us cringe. It’s one of those tasks that membership and club managers know should be a priority but will find any excuse to avoid. And yet for all the procrastinating, it’s not that difficult a task. To help, here are a few things to consider when […]
Chartwell Golf and Country Club and Private Club Marketing recently released the redesigned members newsletter, the Chartwell Chatter. The new edition includes a streamlined and modern look, featured member photos from events and is shared online with its membership. “This has been on my wish list for years. I know it had been discussed several […]
[vc_row][vc_column][vc_column_text text_larger=”no”]Nothing makes marketing your upcoming event easier than ordering from Private Club Marketing. Save time and money by not spending hours looking for the right image(s) to convey your next event. Use the Request Form below to tell us your: Event Title Event Date & Time Price Marketing Verbiage RSVP We’ll input the verbiage […]