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Export Member Communication social media

High-end clubs ‘afraid’ of digital and social

High-end clubs are “afraid” of digital and social marketing because opening up information about their club to a much wider audience flies in the face of the exclusive nature of private clubs, according to Zack Bates, CEO at Private Club Marketing. Marketing is still a “nascent” discipline in the affluent private club industry, which explains […]

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Export Gen Y Millennials

Are Millennials the Silver Lining?

If there is a bright side to the enduring economic recession that, for now, seems to be receding, it is the degree to which club owners and operators have learned the importance of paying attention to the evolving preferences of Members and guests. The pressures of the recession reinforced that no demographic can be ignored, […]

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Club Marketing Club Marketing Ideas employee communication Export Member Communication Membership Retention

Internal Club Branding

We spend weeks, sometimes months, developing our “marketing strategies.” Examining and monitoring our members and incoming prospects. Who are the new members we’ve brought in over the last 12 months and where are they coming from? How are they enjoying the club? What is their usage? Are they bringing in the guests that could potentially […]

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Export Member Communication Member Relations Member Retention Membership Retention networking retention planning social media policy Website Usage

Private Club Social Media Policy

Just thinking about writing a social media policy makes us cringe. It’s one of those tasks that membership and club managers know should be a priority but will find any excuse to avoid. And yet for all the procrastinating, it’s not that difficult a task. To help, here are a few things to consider when […]

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Export Member Retention membership promotions Membership Retention Private Club Marketing Press Releases

Chartwell Golf and Country Club revamps Member Newsletter

Chartwell Golf and Country Club and Private Club Marketing recently released the redesigned members newsletter, the Chartwell Chatter. The new edition includes a streamlined and modern look, featured member photos from events and is shared online with its membership. “This has been on my wish list for years.  I know it had been discussed several […]

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Club Marketing Ideas Export

Swim Team and Lessons

[vc_row][vc_column][vc_column_text text_larger=”no”]Nothing makes marketing your upcoming event easier than ordering from Private Club Marketing. Save time and money by not spending hours looking for the right image(s) to convey your next event. Use the Request Form below to tell us your: Event Title Event Date & Time Price Marketing Verbiage RSVP We’ll input the verbiage […]

Unlocking Real Estate Opportunities: The Rise Of Private Social Clubs

ACCESS PASSWORD: socialclubs2024

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