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Club Marketing & Strategy

Platinum Clubs of America announces Preferred Partnership with Private Club Marketing

Discover Excellence: Platinum Clubs of America’s Prestigious Partnership with Private Club Marketing. Explore the Legacy, Innovation, and Unparalleled Expertise of Platinum Clubs in the World of Exclusive Private Members’ Clubs.

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Club Marketing & Strategy Industry News & Trends Seasonal Marketing Ideas

5 Steps to Start Marketing Your Summer Pipeline

[vc_row][vc_column][vc_column_text text_larger=”no”]I had two membership director conversations already this week reminding them to ensure they are focused on building their summer membership and marketing pipeline. In one case, the club was excited about the event they just completed and the opportunities they found, yet they had no events scheduled for May or June!

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Club Marketing & Strategy Industry News & Trends Seasonal Marketing Ideas

7 Special Suggestions for Mothers Day Marketing Ideas

If you’re still working on ideas for marketing your club and promoting specific events or services for Mother’s Day, this list of seven marketing ideas for Mother’s Day can help you put the finishing touches on your plan. In the U.S., Mother’s Day falls on the second Sunday of May each year. A successful Mother’s Day […]

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Club Marketing & Strategy Industry News & Trends Seasonal Marketing Ideas

6 Ways to Attract More Members Through Cross-Promotion this Easter

Learn how cross-promotion strategies can help your club stand out this Easter season. These 6 practical methods boost member satisfaction and increase engagement efficiently.

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Club Marketing & Strategy Industry News & Trends

Best Practices for Private Club Membership and Marketing

Master private club marketing with our 8-spoke relevance framework. Learn how segmentation, targeted offers, and compelling storytelling drive membership success and engagement.

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Club Marketing & Strategy

Content Marketing for Private Clubs

Private clubs must embrace content marketing like media companies to engage modern members and attract prospects. Learn proven strategies for compelling club content creation.

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Club Marketing & Strategy

Private Club Marketing Named ‘Membership Consulting Firm of the Year’

After overseeing the most exclusive private club reopening in the United States, Private Club Marketing receives top award by club industry peers as the Membership Consulting Firm of the year. Private Club Marketing has been recognized by independent industry judges as the 2016 Membership Consultant of the Year by GolfInc Business. The accolade follows a […]

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Club Marketing & Strategy

Private Club Marketing Hosts Tastemaker Dinner at the New Newport Beach Country Club

Zack Bates and his ‘CEO Tastemaker’s’ strike again. Bates, the CEO of Private Club Marketing and his elite Tastemakers group have been holding a delightful series of social food and wine events at private clubs and luxury resorts around Southern California, celebrating the epicurean pleasures of the region with partner Touring and Tasting Magazine. The latest […]

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Club Marketing & Strategy Industry News & Trends

Should Private Clubs Outsource Marketing or Go In-House?

How dynamic is your current membership/marketing team? Many private clubs are learning that outsourcing marketing responsibilities can be a good idea. To decide whether you should outsource your entire marketing strategy, part of your efforts, or none at all, you need to really understand your club and its capabilities.

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Club Marketing & Strategy Industry News & Trends

Social Media Tips for Private Clubs

Transform your private club’s social media presence with expert strategies designed for exclusive venues. Learn how to leverage your club’s unique advantages to engage members and attract new prospects through targeted social media marketing.