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Industry News & Trends

Are Millennials the Silver Lining?

If there is a bright side to the enduring economic recession that, for now, seems to be receding, it is the degree to which club owners and operators have learned the importance of paying attention to the evolving preferences of Members and guests. The pressures of the recession reinforced that no demographic can be ignored, […]

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Industry News & Trends

Internal Club Branding

We spend weeks, sometimes months, developing our “marketing strategies.” Examining and monitoring our members and incoming prospects. Who are the new members we’ve brought in over the last 12 months and where are they coming from? How are they enjoying the club? What is their usage? Are they bringing in the guests that could potentially […]

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Industry News & Trends

Private Club Social Media Policy

Just thinking about writing a social media policy makes us cringe. It’s one of those tasks that membership and club managers know should be a priority but will find any excuse to avoid. And yet for all the procrastinating, it’s not that difficult a task. To help, here are a few things to consider when […]

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Industry News & Trends

Chartwell Golf and Country Club revamps Member Newsletter

Chartwell Golf Club’s newsletter redesign increased member views by 128% in just 2 weeks. Modern design and member photos drove exceptional engagement results.

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Industry News & Trends

Swim Team and Lessons

Promote your swim team and lessons with professional marketing materials. Custom posters, flyers and web graphics designed specifically for aquatic programs and events.

Unlocking Real Estate Opportunities: The Rise Of Private Social Clubs

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private club marketing