The 2027 club budget is built in July–September. Inside the calendar, the dues math, and why the 9% era is over — with Sawgrass, Carolina GC, and Capital City CC.
Versant just paid $530 million for a simulator company. It already owned Golf Channel, GolfNow, GolfPass — and the software that runs private club memberships. Five vendors are becoming one, and most boards have never run the risk analysis.
How private clubs structure F&B minimums in 2026 — monthly, quarterly, annual — why they exist, and why a growing number of clubs are killing them or productizing them.
October is America’s #1 wedding month and December corporate dates fill by August. Why your club’s fall private-events calendar is decided in July.
Junior programming is the most underpriced acquisition channel in the club industry. The under-45 family joins for the kids. Here is how to price it.
The Open at Royal Birkdale is a masterclass in scarcity, heritage, and data capture. Here is how US private clubs turn Open week into a membership engine.
Capital dues, operating assessments and special assessments are not the same thing. How each is levied, what members actually owe in 2026, and what separates a clean capital ask from a costly one.
Member-guest season is peak prospect season. Why your signature invitational’s guest list is the highest-density membership lead list your club will assemble all year.
The most exclusive brands in America don’t advertise. They don’t sell in stores. Most of them barely have websites. And yet right now, thousands of people who will never set foot past the gatehouse are memorizing their logos. The evidence has been piling up on golf Instagram for a year. A widely shared post put […]
July delivers more U.S. golf rounds than any other month — and a built-in convergence of holiday energy, peak engagement, and referral momentum that the best-run clubs plan for before June ends. Here is the week-by-week playbook.