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PCM News

Your October Playbook: Budget Approval, the Dues Letter and the 90-Day Close

October decides next year’s budget, this fall’s dues letter, and whether Q4 closes with momentum. Here’s how to run all three calendars at once, with real examples from clubs that got the budget, the letter, and the vote right.

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Industry News & Trends

Laver Cup Rules: The Team-Format Mixer That Closes Your Fall League With a Waitlist

The Laver Cup’s escalating-points scoring solves the exact problem that kills most fall tennis leagues: matches that stop mattering by week six. Here’s how to run a capped, team-format finale on Laver Cup rules — and why the waitlist you generate matters more than the event itself.

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PCM News Wellness & Lifestyle

Before Fall Pricing Kicks In: Ikon, Epic and the Mountain Club Value Argument

As Ikon and Epic fall pricing approaches, prospects are already comparing mega-pass access against what a private ski club membership cost actually buys. From Palisades Tahoe’s new Apex Club to Windham, Hermitage, and Cimarron, this is the shoulder-season window mountain clubs should own before the pass companies frame the conversation.

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Industry News & Trends

The Presidents Cup at Medinah: What It Takes to Host a Team Championship Without Losing Your Members

Medinah opens Presidents Cup 2026 week on Course No. 3, but the real test isn’t the turf — it’s whether members still feel like the club is theirs. Here’s how Medinah, Bellerive, Quail Hollow, and Hazeltine turned championship disruption into pride, and what any private club can borrow from their playbooks.

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Industry News & Trends

What the September Fed Decision Means for Club Capital Plans, Assessments and Dues Financing

The FOMC’s September 15–16 decision lands in the middle of club budget season, right as CMAA’s Leadership/Legislative Conference convenes in Detroit. Here’s how boards should read the rate signal, what Sawgrass, Woodbridge, Centre Hills, Devon Yacht Club and Blue Hill are already doing about capital financing, and the three-scenario playbook to have ready before the vote.

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Industry News & Trends

Keeneland September: What the World’s Largest Yearling Sale Says About Your Bloodstock Members

The Keeneland September sale draws 4,635 yearlings and the industry’s biggest names to Lexington every fall — and most clubs let the moment pass their bloodstock members by. Here’s how Bluegrass and city clubs alike can turn sale week into a concierge-driven retention play.

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Golf PCM News

A Private Club Just Landed a PGA Tour Stop: What the Biltmore Championship at The Cliffs Means for Club Brand-Building

The Biltmore Championship brings the PGA Tour to a private club for the first time in Asheville in 80 years. Here’s what The Cliffs at Walnut Cove’s moment in the spotlight teaches every private club about turning visibility into lasting brand equity.

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Industry News & Trends

Beyond the Berth: The Membership Economics of Private Yacht and Sailing Clubs

How private yacht and sailing clubs turn scarce berths, social members, and a $230B boating economy into durable membership growth.

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Industry News & Trends

The Dues Increase Retention Math: What a 6% Increase Actually Costs You in Members

Before your board approves this year’s number, run the breakeven math: how many members can a dues increase lose before it pays for nothing? Four real clubs show what happens on both sides of that line.

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Industry News & Trends

The Fall Reset: Programming the September Wellness Cohort That Renews in January

September is when the smartest clubs launch a structured wellness cohort that carries members straight through to January renewal. Here’s the four-phase blueprint — borrowed from Clinique La Prairie and proven by clubs like Ocean Reef, Troon, and Country Club of Charleston — plus the email sequence built to fill it.